Jayde was born and bred in Geelong and has lived in the region her entire life. She is a driven entrepreneur with a flair for coordination, styling, and supporting small business. Jayde is the owner of Hey Jayde, an on-the-day event and wedding coordination service, and the co-owner of Twice the Charm, an interior styling and home staging business she runs with her mum, Terri.
With a deep understanding of the highs and lows of business ownership, Jayde is passionate about uplifting fellow entrepreneurs. She co-hosted the Passion to Profession podcast where her and co-host, Lee Stamps had conversations with guests who changed the trajectory of their career simply to follow their passions and finding success. When she’s not styling homes or coordinating events, you’ll find her cheering on the Geelong Cats, playing pickleball, or soaking up all things pop culture and live music.
The Q&A
I’m inspired by everyone and everything around me! I am inspired by moments, words, feelings, achievements, actions, ideas, and creations.
I relax by having a cup of green tea, eating chocolate biscuits and watching TV, or visiting/having food or a cuppa with my family and friends.
I’m happiest when I am around my family and friends, watching the Geelong Cats play, at a concert or celebrating Christmas (even when it is in July)!!!
When I was little, I always wanted to be a paediatric nurse (thanks to All Saints – the TV show) however, my fear of vomit and needles changed that trajectory.
My big dream now is to grow my business into a successful company and make a positive impact while doing so.
My dream holiday destination is a Christmas in Canada and then duck over to the US to watch some sport. I would love a white Christmas, especially in Canada, just like in the Hallmark Christmas movies!
The highlight of my career is starting a business with my Mum at the end of 2019! We have been able to build an incredible business from the ground up, through Covid! I am so proud of what we have been through to get to this point, where we are now and where we are heading.